Edeka supermarket in Hamburg recently removed all items that were not strictly produced in Germany. To many customers it looked like they just forgot to stock their shelves, but then mysterious signs were spotted around the store. A sign at the cheese counter read, “So empty is a shelf without foreigners.” Another read, “This shelf is quite boring without variety.”
In what some considered a controversial move, Edeka decided to make a powerful statement about racism and diversity. Spanish tomatoes, Greek olives, Italian pasta were nowhere to be found on the shelves.
An Edeka spokesman is quoted stating, “Edeka stands for diversity, and we produce a wide range of food in our assortment, which is produced in the different regions of Germany,” “But it is together with products from other countries that we create the unique diversity that our customers value.”
What are your thoughts? Do you agree with Edeka’s strong statement to raise awareness about diversity? Or are they way off with their tactics? Leave your opinion in the comments below.
“Tag der Vielfalt.” EDEKA verkauft nur deutsche Produkte. Die Regale sehen aus wie auf Cuba. pic.twitter.com/MGYlectTRH
— Holger Krupp (@_holger) August 19, 2017
— Niko Georgarakos (@NikoGeorgarakos) 23 August 2017
— absatzwirtschaft (@aswonline) 2 September 2017
— Sven (@opendev) August 19, 2017